Universitat Internacional de Catalunya - BarcelonaWritten Communication and Information
Module: Comunicación
Matter: Comunicación escrita
Main language of instruction: Spanish
Knowing how to express oneself with clarity, criteria, and precision is fundamental for any future professional of communication. Through continued practice, Communication and Written Information offers the essential tools for the student to develop their creativity and grasp the narrative techniques of the written text.
No prerequisites are necessary.
Students of Communication and Written Information:
The course addresses the following topics:
| TRAINING ACTIVITY | ECTS CREDITS |
|---|---|
| Lectures. In lectures, lecturers/professors not only transmit content or knowledge, but also, and above all else, attitudes, motivation, skills and values, etc. They also ensure that participants can express their opinions and arguments to the other students. | 1.5 |
| Coaching. Monitoring how students learn the content of the subject, either individually or in groups. In the coaching sessions, mistakes will be corrected, queries answered, and exercises and activities to achieve the established objectives will be suggested. | 1 |
| Seminar. This activity will consist of taking an in-depth look at specific up-to-date topics in a monographic manner-in some cases these topics will have been debated socially-, via active work in small groups. | 1 |
| Focused Praxis. Handing in occasional exercises to learn theory through practice. | 2.5 |
Evaluation criteria
Following the rules of the Faculty, the spelling mistakes will deduct a point in the works and half a point in the exams.
Evaluation system:
The evaluation is divided into three parts:
-A partial exam: 25%
-A final exam: 30%
-Final works: 30%
-Classwork and participation: 15%
Other calls:
Second call: If the student fails the first call, they must take the second call exam.
Third call: If the student fails the second call, he or she must register again for the entire subject and take it. The student will have to attend the classes, present the practices and pass them, as well as the exam.
Fourth call: If the student fails the third call, he or she must take the fourth call exam.
Fifth call: If the student suspends the fourth call, he will have to accept the conditions established by the extraordinary calls.
Cassany, Daniel. La cocina de la escritura. Anagrama. Barcelona, 2006.
Cassany, Daniel. Describir el escribir. Austral. Barcelona, 1989.
Eco, Umberto. Seis paseos por los bosques narrativos. Lumen. Barcelona, 1996.
Fuentes Rodríguez, Catalina. Guia práctica de escritura y redacción. Espasa Libros, S.L.U., 2011.
García Márquez, Gabriel. Cómo se cuenta un cuento. Ollero y Ramos. Madrid, 1995.
Goldberg, Natalie. El gozo de escribir. La liebre de marzo. Madrid, 2004.
Goldberg, Natalie . El rayo y el trueno. La liebre de marzo. Barcelona, 2003.
Lázaro Carreter, Fernando. El dardo en la palabra. Debolsillo. Barcelona. 2015.
Martínez Sousa, J. (2001) Manual de estilo de la lengua española. Ediciones Trea, Gijón (2ª ed.)
Páez, Enrique. Manual de técnicas narrativas. Editorial SM. Madrid, 2006.
Queneau, Raymond. Ejercicios de estilo. Cátedra. Madrid, 1989.
Rodari, Gianni. Gramática de la fantasía: introducción al arte de contar historias. Editorial del Bronce. Madrid, 2002
Spang, Kurt. Persuasión. Fundamentos de retórica. Eunsa. Barcelona, 2005.
VV.AA. Lengua española para los medios de comunicación: usos y normas actuales. Tirant lo Blanch, 2006.
VV.AA. Llibre d’estil de la corporació catalana de mitjans audiovisuals. Generalitat de Catalunya, 2013.